You Can Truly Help your Patient or Client

Convert Empty Compliance to Success

Target the Real Cause of Overeating

The Book: Lick It! Fix Her Appetite Switch

Her appetite switch controls her eating, so if you want to help her, learn about the appetite switch. Find out what works and what doesn't. Help her turn off her switch in 6 weeks.

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Anne will also speak at your event so that you can become an expert on the Appetite Switch.

Other Resources for your Patients

The Book, Your Appetite Switch

This book will save you time.

Get 10 books at a discount, and sell them in your office.
Your Appetite Switch gives your patient every step necessary so she can turn off the switch in her brain that makes her eat.

The Online Program: Master Your Appetite

She can use her ipad, iphone, or computer to listen to online audios. She'll test each brain chemical that forces her to eat. She'll activate the brain chemicals that stop eating.

Link to the program

Have you had enough of empty compliance? How many times have you told the same patient to lose weight?

How many times has she lost weight and kept it off?

Most doctors recommend the same old thing--a diet, even though diets are notorious for a high failure rate--95%.

Unwittingly, they are adding to the problem. Each failed diet causes her to lose more self-esteem, and to lose more respect from her family. Eventually, most patients give up and even if they make a promise to you, they'll stop by a drive-through on the way home and be eating as usual by tomorrow.

Why? Because her brain is more powerful than you are, and if that brain has appetite chemicals driving her eating, nothing you say will make a difference.

Changing her eating requires intelligent step-by-step intervention. Appetite chemicals have to be turned off in a certain order. When these appetite chemicals turn off (and her satiety chemicals get turned on), she will eat less. When enough appetite switch chemicals are fixed, she will lose weight.

Find out about the appetite switch and be a hero. Get her started on a road that will actually work.

With Your Appetite Switch, she'll have a personalized plan that will always work for her whenever she wants to use it.

Your Appetite Switch is not a diet.
It's a fix-your-brain process.

When she fixes her brain, she'll have:

• More energy to focus on getting healthier in other ways
• More resources for therapy
• More options
• More time
• Clearer thinking.

Your work with her will be much more satisfying. She'll be more present, more capable of exploration, more aware of what's going on with her.

My clients who were stuck for years could move forward at a surprising pace when they fixed their appetite switch.

What people have said about Anne's Programs

1. My biggest discovery was I learned that I used sugar to soothe myself, whenever I have any "negative" feelings.
2. MY biggest satisfaction was that I learned skills to notice my anxiety and depression and how to end it.
3. I learned that no one knows my body better than myself, and my body is talking to me through feelings.
4. I established a group of support that is invaluable to my mental health--no one knows me more than my support group and I truly feel heard and belonged.
5. the free workshops that anne offers is so educational. It helps me make leaps in my road to recovery.

The benefits I received from the program:

1. I gave birth to a healthy baby boy (and I was able to control my gestational diabetes with diet only)
2. I am doing so well in identifying my feelings and notice when my urge to caretake pushes me to get a sugar high, and then I address these feelings productively."

Why isn't the surgery a more effective option?

• Because it does nothing to impact the food addiction.
• The same chemicals that drive eating now will still be there. The brain doesn't like to tear down connections. It likes to build. It's not possible to rip out the brain connections in the nucleus accumbens that promote the addiction.
• What can be done is to create new recovery-oriented connections. Over time, these get strong enough to be the preferred path.
• Post-surgical women come to me distraught and disappointed. They thought the surgery would bring them peace, but they are still obsessed with food and still seeking comfort. Alcoholism has increased with this population.

How long will it take for her appetite switch to turn off?

• If she starts today, she will see a change in her appetite in three weeks.

How long does the program take?

• It's a six week program.

What about HCG?

HCG is an effective hormone for weight loss. The problem is that Pounds and Inches was written before peptide research discovered a powerful appetite chemical, NPY, that is activated by skipping meals. Although the HCG plan burns fat, it also creates a steady increase of NPY which will grab your patient as soon as she leaves the diet. The solution is below.

She'll also still be addicted to food, and once the high of weight loss dissipates, she'll slowly start seeking those comfort chemicals again.

The book, Lick It!, describes how to rearrange food to prevent NPY buildup. Her allowed foods can be re-arranged that same way to prevent a post-diet rebound.

She will also, on the HCG diet, be abstinent. Capitalize on this by recommending she join a recovery program. These are free and listed in either book. Then she'll have support for staying abstinent after the diet.

She eats to feel better and to soothe herself.

• Of course the Appetite Switch program deals with that too.
• We eat for lots of different reasons, but all of the reasons involve brain chemicals.
• This is a complex problem, with many more pieces than what's involved with alcoholism or dieting.
• A lasting solution has to pay attention to each of the pieces that cause the problem. This is included in the program.

I have a really good diet for her. What's wrong with that?

• The best diet in the world is useless if she can't follow it.
• Those brain chemicals have to be fixed, and then she can follow a diet, as long as it doesn't mess up her brain chemicals.
• The following book describes how to tweak diets according to which of her brain chemicals are involved.
• This is a more technical book, with the brain chemistry science spelled out.

Get this book

About Diets

Diets have caused a lot of harm, and the greatest harm is to her self esteem.

• Some diets will never work because they increase appetite chemicals.
• Many diets set a person up to fail, because they make too severe changes too fast.
• Most diets attend to just one aspect of the problem.
• Any diet will fail if it works against fixing her appetite switch.

Your Appetite Switch is not a diet. It's a fix-your-brain process.

*The average MD sees 40 patients a day, 4 days a week. Based on an American obesity rate of 50%, that's 80 patients who could be helped in a week or 320 in a month. After a month at a nickle per patient, you're helping them at no cost to you.